WhatsApp template · Utility
Out for Delivery WhatsApp Template for Logistics & Courier Companies
A ready-to-adapt WhatsApp message for logistics, courier and transport companies, with placeholders, sample values and compliance notes.
When to Send This Message
Send to the consignee on the delivery day. For logistics, courier and transport companies, this is one of the everyday messages that keeps consignees and shippers informed without a phone call. It can be sent manually from a panel at first and automated later through an API.
Shippers choose logistics partners on reliability, coverage and visibility.
The WhatsApp Template
Your parcel {{1}} from {{2}} is out for delivery today with [Business Name]. Delivery executive: {{3}} ({{4}}).[Business Name]
Example with sample values
Your parcel BPL123456789 from the seller is out for delivery today with [Business Name]. Delivery executive: Ramesh (98XXXXXXXX).
Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {{1}} | Awb | BPL123456789 |
| {{2}} | Sender | the seller |
| {{3}} | Executive | Ramesh |
| {{4}} | Phone | 98XXXXXXXX |
Filling in each placeholder
- Awb (sample: BPL123456789): Use the same reference format that appears on your invoices, receipts or software, so customers and staff can match it quickly.
- Sender (sample: the seller): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Executive (sample: Ramesh): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Phone (sample: 98XXXXXXXX): Use a number the customer can actually reach during business hours, ideally one already shown on your website.
This template has 4 placeholders and a body of 122 characters before values are filled in. WhatsApp allows up to 1,024 characters in a template body, but short messages with one clear action get the best response.
Category and Approval
Utility templates must relate to a specific transaction, account or request the customer already has with you, such as a confirmation, reminder or status update. Do not add offers or promotional lines, as Meta may reclassify the template as marketing.
Compliance Checklist
- The customer has opted in to receive WhatsApp messages from your business, and you keep a record of the opt-in.
- Variables are numbered in order and you provide sample values when submitting; avoid starting or ending the body with a variable.
- Links point to your own website or a trusted domain, and button labels are short and clear.
Rules to keep in mind for Logistics & Courier Companies
Delivery messages are transactional and should only contain shipment information; promotional content needs separate consent. Consignee phone numbers belong to the shipper's customer relationship and must be used only for delivery purposes.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our WhatsApp compliance guide for India.
Tips for Better Results
- Keep one purpose per message; if you need to send a reminder and a document, the reminder should still make sense on its own.
- Use the customer's name and a reference number so the message is easy to trust and to search for later.
Getting the out for delivery message right
Send it in the morning with the expected time window, the delivery agent's name and a masked contact number. For cash on delivery, state the exact amount. Let the recipient reschedule or leave instructions, such as delivering to the security desk, which reduces failed attempts.
Where this message fits for Logistics & Courier Companies
Businesses choose couriers based on price, coverage, speed and tracking, often after a trial shipment, while recipients judge the service by delivery updates. Missed deliveries and unclear tracking are the main complaints.
Search and sales outreach win business clients; WhatsApp and SMS send tracking and delivery slot updates to recipients; voice IVR handles delivery rescheduling; email sends invoices and reports to clients.
Campaign ideas that pair with this template
- Delivery slot confirmation with rescheduling options
- Proof of delivery messages with photos
- Monthly service reports for business clients
Need this WhatsApp template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a logistics company send the out for delivery message?
Send to the consignee on the delivery day. If customers reply, make sure someone on your team monitors and answers.
Why is this template in the Utility category?
Utility templates must relate to a specific transaction, account or request the customer already has with you, such as a confirmation, reminder or status update. Do not add offers or promotional lines, as Meta may reclassify the template as marketing.
Can I change the wording?
Yes. Adapt the text to your business, but keep it clear and specific, keep variables in order and submit realistic sample values. Any change to an approved template needs re-approval.
Can DND Teams set this up for my logistics company?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
Related Templates
More WhatsApp templates for Logistics & Courier Companies
Same message, other industries
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