SMS template · Utility

Guest Invitation SMS Template for Wedding & Event Planners

A ready-to-adapt SMS message for wedding planners, event managers and venues, with placeholders, sample values and compliance notes.

When to Send This Message

Send on behalf of the host to invited guests. For wedding planners, event managers and venues, this is one of the everyday messages that keeps clients informed without a phone call. Most businesses send it automatically from their software, so the timing is consistent.

Couples and companies choose event partners on portfolio, budget fit and responsiveness.

The SMS Template

India (DLT format)

Header: [6-character header]-S · Category: Service Implicit

You are invited to {#var#} on {#var#} at {#var#}. Kindly confirm your attendance by {#var#}. Details: {#var#}

International (plain text)

You are invited to {event} on {date} at {venue}. Kindly confirm your attendance by {rsvp_date}. Details: {link}

Example with sample values

You are invited to the wedding reception of Ankit and Riya on 14 Feb at the Lake View Lawn. Kindly confirm your attendance by 1 Feb. Details: https://example.com/i/WE2

With these sample values the message is 167 characters in the standard GSM-7 character set, which is 2 SMS parts (square brackets count as two characters each). Long links or local-language (Unicode) text increase the count, as Unicode SMS allow 70 characters per single part.

Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.

Placeholders and Sample Values

PlaceholderMeaningSample value
{#var#}Eventthe wedding reception of Ankit and Riya
{#var#}Date14 Feb
{#var#}Venuethe Lake View Lawn
{#var#}Rsvp date1 Feb
{#var#}Linkhttps://example.com/i/WE2

Filling in each placeholder

  • Event (sample: the wedding reception of Ankit and Riya): Keep the value short and specific; test the longest realistic value to check the message still reads well.
  • Date (sample: 14 Feb): Write dates in an unambiguous form such as 14 Oct or 14 Oct 2026; avoid formats like 10/11 that customers read differently.
  • Venue (sample: the Lake View Lawn): Keep the value short and specific; test the longest realistic value to check the message still reads well.
  • Rsvp date (sample: 1 Feb): Write dates in an unambiguous form such as 14 Oct or 14 Oct 2026; avoid formats like 10/11 that customers read differently.
  • Link (sample: https://example.com/i/WE2): Use your own short, recognisable domain; for SMS in India the domain must be whitelisted on DLT, and each variable is usually limited to 30 characters.

This template has 5 placeholders and a body of 111 characters before values are filled in. Shorter messages cost less and are more likely to be read in full; aim to keep the filled-in message within one or two SMS parts.

Category and Approval

In India this type of message is usually registered as Service Implicit: it relates to an existing transaction or relationship and can be delivered to numbers on the DND registry. It must not contain promotional content.

Compliance Checklist

  • Any link uses a domain whitelisted for your header, as TRAI requires for URLs in commercial SMS.
  • The brand name in the message matches your registered business or header.
  • Promotional versions are sent only within the permitted hours and only to recipients who have not opted out.

Rules to keep in mind for Wedding & Event Planners

Guest lists contain personal data that should be used only for the event. Portfolio content needs client consent, and package prices should list inclusions and taxes clearly.

General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our SMS compliance guide for India.

Tips for Better Results

  • Use the customer's name and a reference number so the message is easy to trust and to search for later.
  • Send it as close as possible to the event it relates to, such as right after booking or the day before an appointment.

Where this message fits for Wedding & Event Planners

Couples and corporate clients start planning months ahead, browsing Instagram and Pinterest for ideas, shortlisting planners and venues, comparing packages and budgets, and meeting a few planners before signing. Decisions involve families or several managers, and the planner then coordinates dozens of vendors and guests.

Instagram and Pinterest show real events; search and wedding directories bring enquiries; WhatsApp coordinates with clients and vendors and shares mood boards; email carries proposals, contracts and invoices; SMS sends guest reminders and RSVP links.

Campaign ideas that pair with this template

  • Invitations to wedding shows or venue open days
  • Planning checklists sent by months remaining until the event
  • Anniversary messages to past couples with referral offers

Need this SMS template set up?

We register, submit and connect templates for you, and send test messages before launch.

WhatsApp UsCall +91 88890 28885Enquiry Form

Quotes in USD for international clients.

Questions About This Template

When should a event company send the guest invitation message?

Send on behalf of the host to invited guests. Sending it at a consistent time builds trust and reduces follow-up calls.

Can I send this SMS in India without DLT registration?

No. Commercial SMS in India must use a header and a content template registered on a DLT platform. Messages that do not match a registered template are blocked by the operator.

Which DLT category should I choose for this guest invitation message?

Usually Service Implicit. The final category depends on your entity type, the consent you hold and your operator's guidelines, and we confirm it during registration.

Can DND Teams set this up for my event company?

Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.

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