WhatsApp template · Utility
Solar Proposal Shared WhatsApp Template for Solar Installers & EPC Companies
A ready-to-adapt WhatsApp message for rooftop solar installers and EPC companies, with placeholders, sample values and compliance notes.
When to Send This Message
Send when the proposal is ready. For rooftop solar installers and EPC companies, this is one of the everyday messages that keeps customers informed without a phone call. It works best when it is triggered automatically from your booking, billing or CRM software.
After commissioning, maintenance and performance support keep referrals coming.
The WhatsApp Template
Dear {{1}}, your proposal for a {{2}} rooftop solar system is ready: {{3}}. It includes system details and the subsidy process. - [Business Name][Business Name]
Example with sample values
Dear Mr. Thakur, your proposal for a 3 kW rooftop solar system is ready: https://example.com/p/SO1. It includes system details and the subsidy process. - [Business Name]
Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {{1}} | Customer | Mr. Thakur |
| {{2}} | Capacity | 3 kW |
| {{3}} | Link | https://example.com/p/SO1 |
Filling in each placeholder
- Customer (sample: Mr. Thakur): Use the first name or the salutation the customer gave you; fall back to a neutral greeting if the field is empty.
- Capacity (sample: 3 kW): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Link (sample: https://example.com/p/SO1): Use your own short, recognisable domain; for SMS in India the domain must be whitelisted on DLT, and each variable is usually limited to 30 characters.
This template has 3 placeholders and a body of 156 characters before values are filled in. WhatsApp allows up to 1,024 characters in a template body, but short messages with one clear action get the best response.
Category and Approval
Utility templates must relate to a specific transaction, account or request the customer already has with you, such as a confirmation, reminder or status update. Do not add offers or promotional lines, as Meta may reclassify the template as marketing.
Compliance Checklist
- The customer has opted in to receive WhatsApp messages from your business, and you keep a record of the opt-in.
- Variables are numbered in order and you provide sample values when submitting; avoid starting or ending the body with a variable.
- Links point to your own website or a trusted domain, and button labels are short and clear.
Rules to keep in mind for Solar Installers & EPC Companies
Subsidy claims should reflect current central and state scheme rules (such as PM Surya Ghar Muft Bijli Yojana for eligible residential consumers) and must not promise guaranteed savings. Equipment claims should match approved lists (such as ALMM) where applicable.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our WhatsApp compliance guide for India.
Tips for Better Results
- Keep one purpose per message; if you need to send a reminder and a document, the reminder should still make sense on its own.
- Use the customer's name and a reference number so the message is easy to trust and to search for later.
Need this WhatsApp template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a solar company send the solar proposal shared message?
Send when the proposal is ready. Automate it from your software where possible so it is never forgotten.
Why is this template in the Utility category?
Utility templates must relate to a specific transaction, account or request the customer already has with you, such as a confirmation, reminder or status update. Do not add offers or promotional lines, as Meta may reclassify the template as marketing.
Can I change the wording?
Yes. Adapt the text to your business, but keep it clear and specific, keep variables in order and submit realistic sample values. Any change to an approved template needs re-approval.
Can DND Teams set this up for my solar company?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
Related Templates
More WhatsApp templates for Solar Installers & EPC Companies
This message on other channels
Same message, other industries
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