RCS template · Marketing
Job Alert RCS Template for Recruitment & Staffing Agencies
A ready-to-adapt RCS message for recruitment, staffing and placement agencies, with placeholders, sample values and compliance notes.
When to Send This Message
Send to candidates who opted in to job alerts. For recruitment, staffing and placement agencies, this is one of the everyday messages that keeps candidates and employers informed without a phone call. It works best when it is triggered automatically from your booking, billing or CRM software.
Recruiters work two sides: employers who need roles filled quickly and candidates who want clear, honest updates.
The RCS Template
Job Alert
[Business Name] job alert: {openings} openings for {role} in {location}. Apply here: {link}
Reply STOP to opt out.SMS fallback (India, DLT format)
[Business Name] job alert: {#var#} openings for {#var#} in {#var#}. Apply here: {#var#}
To opt out, SMS STOP to [opt-out number].Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {openings} | Openings | New |
| {role} | Role | customer support executives |
| {location} | Location | Indore |
| {link} | Link | https://example.com/a/RA3 |
Filling in each placeholder
- Openings (sample: New): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Role (sample: customer support executives): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Location (sample: Indore): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Link (sample: https://example.com/a/RA3): Use your own short, recognisable domain; for SMS in India the domain must be whitelisted on DLT, and each variable is usually limited to 30 characters.
This template has 4 placeholders and a body of 91 characters before values are filled in. RCS card descriptions can be longer than SMS, but the first line should still carry the key information, as previews are truncated.
Category and Approval
Promotional RCS messages should only go to customers who have agreed to receive marketing messages, with an easy way to opt out, following the same consent principles as SMS.
Compliance Checklist
- Promotional rich cards go only to customers who have agreed to receive them.
- Your brand (name, logo and description) is verified with the RCS provider before launch.
- Suggested replies and actions are short (25 characters or fewer per chip) and each one leads somewhere useful.
Rules to keep in mind for Recruitment & Staffing Agencies
Private placement agencies may need registration under state rules and, for overseas recruitment, the Emigration Act requires a licence from the Protector General of Emigrants. Agencies must never charge candidates fees that are not permitted, and messages should clearly identify the agency to build trust against scams.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our RCS compliance guide for India.
Tips for Better Results
- Make the offer specific and honest, with a clear end date and any conditions stated.
- Limit frequency; a few relevant messages perform better and attract fewer opt-outs than frequent broadcasts.
Where this message fits for Recruitment & Staffing Agencies
Candidates search job boards and LinkedIn, apply to several roles and expect fast updates, while employers want a qualified shortlist quickly. Agencies win on speed, candidate experience and understanding of each client's culture.
Job boards and LinkedIn source candidates; WhatsApp and SMS schedule interviews and send reminders; voice calls screen candidates; email shares job alerts and client shortlists; search brings employers looking for recruiters.
Campaign ideas that pair with this template
- Personalised job alerts matched to candidate skills
- Interview reminders with location and interviewer details
- Monthly hiring market reports for client companies
Need this RCS template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a recruitment agency send the job alert message?
Send to candidates who opted in to job alerts. Automate it from your software where possible so it is never forgotten.
Do RCS messages need brand verification?
Yes. RCS business messages are sent from a verified brand profile with your name and logo, which needs to be approved before launch.
Can I add images to this message?
Yes. A rich card can include an image or short video. Keep important details in the text as well, since not everyone views the image.
Can DND Teams set this up for my recruitment agency?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
Related Templates
More RCS templates for Recruitment & Staffing Agencies
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