WhatsApp template · Utility
Move Feedback WhatsApp Template for Packers & Movers
A ready-to-adapt WhatsApp message for packers, movers and relocation companies, with placeholders, sample values and compliance notes.
When to Send This Message
Send a day after delivery. For packers, movers and relocation companies, this is one of the everyday messages that keeps customers informed without a phone call. It can be sent manually from a panel at first and automated later through an API.
People moving home or office compare movers on trust, price and insurance, often after hearing about fraud in the industry.
The WhatsApp Template
Dear {{1}}, thank you for moving with [Business Name]. Please tell us how we did: {{2}}
Thank you.[Business Name]
Example with sample values
Dear Mr. Pandey, thank you for moving with [Business Name]. Please tell us how we did: https://example.com/f/PM4 Thank you.
Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {{1}} | Customer | Mr. Pandey |
| {{2}} | Link | https://example.com/f/PM4 |
Filling in each placeholder
- Customer (sample: Mr. Pandey): Use the first name or the salutation the customer gave you; fall back to a neutral greeting if the field is empty.
- Link (sample: https://example.com/f/PM4): Use your own short, recognisable domain; for SMS in India the domain must be whitelisted on DLT, and each variable is usually limited to 30 characters.
This template has 2 placeholders and a body of 93 characters before values are filled in. WhatsApp allows up to 1,024 characters in a template body, but short messages with one clear action get the best response.
Category and Approval
Utility templates must relate to a specific transaction, account or request the customer already has with you, such as a confirmation, reminder or status update. Do not add offers or promotional lines, as Meta may reclassify the template as marketing.
Compliance Checklist
- The template is approved in the correct category before sending; utility and authentication templates cannot carry promotional content.
- The customer has opted in to receive WhatsApp messages from your business, and you keep a record of the opt-in.
- Variables are numbered in order and you provide sample values when submitting; avoid starting or ending the body with a variable.
Rules to keep in mind for Packers & Movers
Quotations should list all charges, including GST and transit insurance, to avoid disputes under the Consumer Protection Act, 2019. Messages should clearly identify the company and its registered contact numbers so customers can verify they are dealing with a genuine mover.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our WhatsApp compliance guide for India.
Tips for Better Results
- Use the customer's name and a reference number so the message is easy to trust and to search for later.
- Send it as close as possible to the event it relates to, such as right after booking or the day before an appointment.
Getting the move feedback message right
Ask a day or two after the move, when the customer has settled. Keep the request short, with one rating and an optional comment, and link to your Google review page. Move a bad rating straight to a manager who calls the customer; many complaints can be resolved quickly, and the customer often updates their review.
Where this message fits for Packers & Movers
People moving home or office compare quotes, check reviews and insurance cover, and book a survey. Moves cluster at month-end and in summer, and clear communication on move day prevents most complaints.
Search and comparison sites drive quotes; WhatsApp shares video surveys and estimates; SMS sends move-day reminders and crew arrival times; voice calls confirm details; email carries contracts and invoices.
Campaign ideas that pair with this template
- Moving checklists sent after booking
- Survey and move-day reminders
- Review requests after the move
Need this WhatsApp template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a moving company send the move feedback message?
Send a day after delivery. If customers reply, make sure someone on your team monitors and answers.
Do WhatsApp templates need approval?
Yes. Business-initiated messages outside the 24-hour customer service window must use a template approved by Meta. Approval is usually quick, but templates can be rejected or re-categorised if they break the guidelines.
Can I change the wording?
Yes. Adapt the text to your business, but keep it clear and specific, keep variables in order and submit realistic sample values. Any change to an approved template needs re-approval.
Can DND Teams set this up for my moving company?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
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