SMS template · Utility

Package Booking Confirmed SMS Template for Travel Agencies & Tour Operators

A ready-to-adapt SMS message for travel agencies and tour operators, with placeholders, sample values and compliance notes.

When to Send This Message

Send after advance payment is received. For travel agencies and tour operators, this is one of the everyday messages that keeps travellers informed without a phone call. It works best when it is triggered automatically from your booking, billing or CRM software.

Once booked, they need documents, reminders and support while travelling, which is where good communication earns referrals.

The SMS Template

India (DLT format)

Header: [6-character header]-S · Category: Service Implicit

Dear {#var#}, your {#var#} with [Business Name] is confirmed. Booking ref {#var#}. Advance received: Rs. {#var#}. Balance is due by {#var#}.

International (plain text)

Dear {traveller}, your {package} with [Business Name] is confirmed. Booking ref {ref}. Advance received: Rs. {amount}. Balance is due by {date}.

Example with sample values

Dear Mr. Mishra, your Kerala 5N/6D package with [Business Name] is confirmed. Booking ref TA-2210. Advance received: Rs. 20,000. Balance is due by 25 Nov.

With these sample values the message is 156 characters in the standard GSM-7 character set, which is 1 SMS part (square brackets count as two characters each). Long links or local-language (Unicode) text increase the count, as Unicode SMS allow 70 characters per single part.

Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.

Placeholders and Sample Values

Placeholder	Meaning	Sample value
{#var#}	Traveller	Mr. Mishra
{#var#}	Package	Kerala 5N/6D package
{#var#}	Ref	TA-2210
{#var#}	Amount	20,000
{#var#}	Date	25 Nov

Filling in each placeholder

Traveller (sample: Mr. Mishra): Use the first name or the salutation the customer gave you; fall back to a neutral greeting if the field is empty.
Package (sample: Kerala 5N/6D package): Keep the value short and specific; test the longest realistic value to check the message still reads well.
Ref (sample: TA-2210): Use the same reference format that appears on your invoices, receipts or software, so customers and staff can match it quickly.
Amount (sample: 20,000): Write amounts as Rs. 1,499 rather than with the rupee symbol, which forces Unicode encoding in SMS and shortens each part to 70 characters.
Date (sample: 25 Nov): Write dates in an unambiguous form such as 14 Oct or 14 Oct 2026; avoid formats like 10/11 that customers read differently.

This template has 5 placeholders and a body of 144 characters before values are filled in. Shorter messages cost less and are more likely to be read in full; aim to keep the filled-in message within one or two SMS parts.

Category and Approval

In India this type of message is usually registered as Service Implicit: it relates to an existing transaction or relationship and can be delivered to numbers on the DND registry. It must not contain promotional content.

Compliance Checklist

Each {#var#} holds only the kind of value it was registered for; most platforms limit each variable to 30 characters.
Any link uses a domain whitelisted for your header, as TRAI requires for URLs in commercial SMS.
The brand name in the message matches your registered business or header.

Rules to keep in mind for Travel Agencies & Tour Operators

Package prices in ads should state what is included and applicable taxes such as GST and TCS on overseas packages. Passport and visa data is sensitive and must be shared only over secure channels.

General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our SMS compliance guide for India.

Tips for Better Results

Keep one purpose per message; if you need to send a reminder and a document, the reminder should still make sense on its own.
Use the customer's name and a reference number so the message is easy to trust and to search for later.

Need this SMS template set up?

We register, submit and connect templates for you, and send test messages before launch.

WhatsApp Us Call +91 88890 28885 Enquiry Form

Quotes in USD for international clients.

Questions About This Template

When should a travel agency send the package booking confirmed message?

Send after advance payment is received. Automate it from your software where possible so it is never forgotten.

What does {#var#} mean?

It marks the variable part of a DLT template, such as a name, date or amount. Everything outside the variables must be sent exactly as registered.

Which DLT category should I choose for this package booking confirmed message?

Usually Service Implicit. The final category depends on your entity type, the consent you hold and your operator's guidelines, and we confirm it during registration.

Can DND Teams set this up for my travel agency?

Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.