SMS template · Marketing
Weekend Package Offer SMS Template for Hotels & Resorts
A ready-to-adapt SMS message for hotels and resorts, with placeholders, sample values and compliance notes.
When to Send This Message
Send to opted-in past guests. For hotels and resorts, this is one of the everyday messages that keeps guests informed without a phone call. Most businesses send it automatically from their software, so the timing is consistent.
Pre-arrival and in-stay communication shapes reviews and repeat stays.
The SMS Template
India (DLT format)
[Business Name]: Plan a weekend break. Our {#var#} is available for stays till {#var#}. Reply YES for details or call {#var#}.
To opt out, SMS STOP to [opt-out number].International (plain text)
[Business Name]: Plan a weekend break. Our {package} is available for stays till {date}. Reply YES for details or call {phone}.
Reply STOP to opt out.Example with sample values
[Business Name]: Plan a weekend break. Our family weekend package with breakfast is available for stays till 30 Nov. Reply YES for details or call 0755-XXXXXXX. To opt out, SMS STOP to [opt-out number].
With these sample values the message is 206 characters in the standard GSM-7 character set, which is 2 SMS parts (square brackets count as two characters each). Long links or local-language (Unicode) text increase the count, as Unicode SMS allow 70 characters per single part.
Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {#var#} | Package | family weekend package with breakfast |
| {#var#} | Date | 30 Nov |
| {#var#} | Phone | 0755-XXXXXXX |
Filling in each placeholder
- Package (sample: family weekend package with breakfast): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Date (sample: 30 Nov): Write dates in an unambiguous form such as 14 Oct or 14 Oct 2026; avoid formats like 10/11 that customers read differently.
- Phone (sample: 0755-XXXXXXX): Use a number the customer can actually reach during business hours, ideally one already shown on your website.
This template has 3 placeholders and a body of 127 characters before values are filled in. Shorter messages cost less and are more likely to be read in full; aim to keep the filled-in message within one or two SMS parts.
Category and Approval
In India this is a Promotional template. It can only be sent to customers who have not blocked promotional messages, within the permitted time window, from a promotional header. Include an opt-out instruction as required by your operator.
Compliance Checklist
- The header (sender ID) and the template are registered on a DLT platform, and the template text matches exactly, apart from the variables.
- Each {#var#} holds only the kind of value it was registered for; most platforms limit each variable to 30 characters.
- Any link uses a domain whitelisted for your header, as TRAI requires for URLs in commercial SMS.
Rules to keep in mind for Hotels & Resorts
Room rates, taxes and cancellation terms shown in ads and messages should match what the guest pays. Guest ID and booking data must be protected under the DPDP Act, 2023, and marketing messages need opt-in.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our SMS compliance guide for India.
Tips for Better Results
- Limit frequency; a few relevant messages perform better and attract fewer opt-outs than frequent broadcasts.
- Send only to people who have opted in, and record when and where they did so.
Need this SMS template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a hotel send the weekend package offer message?
Send to opted-in past guests. Sending it at a consistent time builds trust and reduces follow-up calls.
Can I send this SMS in India without DLT registration?
No. Commercial SMS in India must use a header and a content template registered on a DLT platform. Messages that do not match a registered template are blocked by the operator.
Which DLT category should I choose for this weekend package offer message?
Usually Promotional. The final category depends on your entity type, the consent you hold and your operator's guidelines, and we confirm it during registration.
Can DND Teams set this up for my hotel?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
Related Templates
More SMS templates for Hotels & Resorts
This message on other channels
Get Help With SMS Templates
Tell us what you need and we will get back to you, usually within one working day.
- Free requirement discussion
- Clear written quotation, in USD on request
- No long lock-in for most services
Prefer to talk? Call +91 88890 28885 or message us on WhatsApp.