RCS template · Utility
Travel Document Checklist RCS Template for Travel Agencies & Tour Operators
A ready-to-adapt RCS message for travel agencies and tour operators, with placeholders, sample values and compliance notes.
When to Send This Message
Send two weeks before departure. For travel agencies and tour operators, this is one of the everyday messages that keeps travellers informed without a phone call. It works best when it is triggered automatically from your booking, billing or CRM software.
Travellers compare packages online, ask many questions on WhatsApp and expect quick, clear itineraries.
The RCS Template
Travel Document Checklist
Dear {traveller}, your trip to {destination} starts on {date}. Please keep these ready: {documents}. Contact {phone} if anything is missing.SMS fallback (India, DLT format)
Dear {#var#}, your trip to {#var#} starts on {#var#}. Please keep these ready: {#var#}. Contact {#var#} if anything is missing.Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {traveller} | Traveller | Mr. Mishra |
| {destination} | Destination | Dubai |
| {date} | Date | 10 Dec |
| {documents} | Documents | passport, visa copy and flight tickets |
| {phone} | Phone | 98XXXXXXXX |
Filling in each placeholder
- Traveller (sample: Mr. Mishra): Use the first name or the salutation the customer gave you; fall back to a neutral greeting if the field is empty.
- Destination (sample: Dubai): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Date (sample: 10 Dec): Write dates in an unambiguous form such as 14 Oct or 14 Oct 2026; avoid formats like 10/11 that customers read differently.
- Documents (sample: passport, visa copy and flight tickets): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Phone (sample: 98XXXXXXXX): Use a number the customer can actually reach during business hours, ideally one already shown on your website.
This template has 5 placeholders and a body of 140 characters before values are filled in. RCS card descriptions can be longer than SMS, but the first line should still carry the key information, as previews are truncated.
Category and Approval
Service updates like this suit RCS well because a card can carry buttons such as confirm, reschedule or get directions. The message must still relate to the customer's existing transaction.
Compliance Checklist
- An SMS fallback is configured, and in India the fallback text uses a DLT-registered template.
- Images are clear, sized as the provider recommends, and do not hide important information that is missing from the text.
- Promotional rich cards go only to customers who have agreed to receive them.
Rules to keep in mind for Travel Agencies & Tour Operators
Package prices in ads should state what is included and applicable taxes such as GST and TCS on overseas packages. Passport and visa data is sensitive and must be shared only over secure channels.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our RCS compliance guide for India.
Tips for Better Results
- Use the customer's name and a reference number so the message is easy to trust and to search for later.
- Send it as close as possible to the event it relates to, such as right after booking or the day before an appointment.
Where this message fits for Travel Agencies & Tour Operators
Travellers start with inspiration on social media or search, request quotes for packages, compare itineraries and prices, and ask many questions before paying a deposit. After booking they need documents, visa reminders and travel updates; after the trip, they are open to the next holiday offer.
Instagram and YouTube inspire; search captures destination and package searches; WhatsApp is the main channel for quotes and itinerary changes; SMS sends flight alerts and document reminders; email delivers seasonal deals to past clients.
Campaign ideas that pair with this template
- Early-booking campaigns for school holidays and festive periods
- Visa and document reminder sequences after booking
- Anniversary messages a year after a trip with a new destination idea
Need this RCS template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a travel agency send the travel document checklist message?
Send two weeks before departure. Automate it from your software where possible so it is never forgotten.
What happens if the customer's phone does not support RCS?
The message falls back to SMS. In India the fallback must use a DLT-registered template, which is why this page includes the SMS version.
Can I add images to this message?
Yes. A rich card can include an image or short video. Keep important details in the text as well, since not everyone views the image.
Can DND Teams set this up for my travel agency?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
Related Templates
More RCS templates for Travel Agencies & Tour Operators
This message on other channels
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