RCS template · Utility
Home Delivery Scheduled RCS Template for Retail Stores & Supermarkets
A ready-to-adapt RCS message for retail stores and supermarkets, with placeholders, sample values and compliance notes.
When to Send This Message
Send when a home delivery order is packed. For retail stores and supermarkets, this is one of the everyday messages that keeps customers informed without a phone call. It can be sent manually from a panel at first and automated later through an API.
Loyal customers who receive useful updates, such as offers, new stock and home delivery, visit more often.
The RCS Template
Home Delivery Scheduled
Dear {customer}, your order {order_id} from [Business Name] will be delivered today between {slot}. Amount payable: Rs. {amount}.SMS fallback (India, DLT format)
Dear {#var#}, your order {#var#} from [Business Name] will be delivered today between {#var#}. Amount payable: Rs. {#var#}.Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {customer} | Customer | Mrs. Patel |
| {order_id} | Order id | HD2201 |
| {slot} | Slot | 5 PM and 7 PM |
| {amount} | Amount | 1,180 |
Filling in each placeholder
- Customer (sample: Mrs. Patel): Use the first name or the salutation the customer gave you; fall back to a neutral greeting if the field is empty.
- Order id (sample: HD2201): Use the same reference format that appears on your invoices, receipts or software, so customers and staff can match it quickly.
- Slot (sample: 5 PM and 7 PM): Give times with AM/PM or a clear range, and the time zone if the customer may be in another country.
- Amount (sample: 1,180): Write amounts as Rs. 1,499 rather than with the rupee symbol, which forces Unicode encoding in SMS and shortens each part to 70 characters.
This template has 4 placeholders and a body of 129 characters before values are filled in. RCS card descriptions can be longer than SMS, but the first line should still carry the key information, as previews are truncated.
Category and Approval
Service updates like this suit RCS well because a card can carry buttons such as confirm, reschedule or get directions. The message must still relate to the customer's existing transaction.
Compliance Checklist
- An SMS fallback is configured, and in India the fallback text uses a DLT-registered template.
- Images are clear, sized as the provider recommends, and do not hide important information that is missing from the text.
- Promotional rich cards go only to customers who have agreed to receive them.
Rules to keep in mind for Retail Stores & Supermarkets
Offers must be genuine and clearly state validity and conditions under the Consumer Protection Act, 2019. Customer phone numbers collected at billing can only be used for marketing with consent.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our RCS compliance guide for India.
Tips for Better Results
- Use the customer's name and a reference number so the message is easy to trust and to search for later.
- Send it as close as possible to the event it relates to, such as right after booking or the day before an appointment.
Need this RCS template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a retail store send the home delivery scheduled message?
Send when a home delivery order is packed. If customers reply, make sure someone on your team monitors and answers.
What happens if the customer's phone does not support RCS?
The message falls back to SMS. In India the fallback must use a DLT-registered template, which is why this page includes the SMS version.
Can I add images to this message?
Yes. A rich card can include an image or short video. Keep important details in the text as well, since not everyone views the image.
Can DND Teams set this up for my retail store?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
Related Templates
More RCS templates for Retail Stores & Supermarkets
This message on other channels
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