RCS template · Utility
Site Visit Confirmation RCS Template for Real Estate Developers & Brokers
A ready-to-adapt RCS message for real estate developers and brokers, with placeholders, sample values and compliance notes.
When to Send This Message
Send after a site visit is booked. For real estate developers and brokers, this is one of the everyday messages that keeps buyers informed without a phone call. It can be sent manually from a panel at first and automated later through an API.
Property buyers research for weeks or months, compare projects online and expect fast responses to enquiries.
The RCS Template
Site Visit Confirmation
Dear {buyer}, your site visit to {project} by [Business Name] is confirmed for {date} at {time}. Our executive {agent} ({phone}) will meet you. Location: {map_link}SMS fallback (India, DLT format)
Dear {#var#}, your site visit to {#var#} by [Business Name] is confirmed for {#var#} at {#var#}. Our executive {#var#} ({#var#}) will meet you. Location: {#var#}Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {buyer} | Buyer | Mr. Jain |
| {project} | Project | Green Valley Phase 2 |
| {date} | Date | 18 Oct |
| {time} | Time | 11:00 AM |
| {agent} | Agent | Amit |
| {phone} | Phone | 98XXXXXXXX |
| {map_link} | Map link | https://example.com/m/RE1 |
Filling in each placeholder
- Buyer (sample: Mr. Jain): Use the first name or the salutation the customer gave you; fall back to a neutral greeting if the field is empty.
- Project (sample: Green Valley Phase 2): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Date (sample: 18 Oct): Write dates in an unambiguous form such as 14 Oct or 14 Oct 2026; avoid formats like 10/11 that customers read differently.
- Time (sample: 11:00 AM): Give times with AM/PM or a clear range, and the time zone if the customer may be in another country.
- Agent (sample: Amit): Keep the value short and specific; test the longest realistic value to check the message still reads well.
- Phone (sample: 98XXXXXXXX): Use a number the customer can actually reach during business hours, ideally one already shown on your website.
- Map link (sample: https://example.com/m/RE1): Use your own short, recognisable domain; for SMS in India the domain must be whitelisted on DLT, and each variable is usually limited to 30 characters.
This template has 7 placeholders and a body of 164 characters before values are filled in. RCS card descriptions can be longer than SMS, but the first line should still carry the key information, as previews are truncated.
Category and Approval
Service updates like this suit RCS well because a card can carry buttons such as confirm, reschedule or get directions. The message must still relate to the customer's existing transaction.
Compliance Checklist
- Your brand (name, logo and description) is verified with the RCS provider before launch.
- Suggested replies and actions are short (25 characters or fewer per chip) and each one leads somewhere useful.
- An SMS fallback is configured, and in India the fallback text uses a DLT-registered template.
Rules to keep in mind for Real Estate Developers & Brokers
Under RERA, registered projects must show the RERA registration number and the authority's website on ads and marketing material, and brokers must display their agent registration. Claims about possession dates, approvals and returns must be accurate.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our RCS compliance guide for India.
Tips for Better Results
- Send it as close as possible to the event it relates to, such as right after booking or the day before an appointment.
- Keep one purpose per message; if you need to send a reminder and a document, the reminder should still make sense on its own.
Need this RCS template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a real estate business send the site visit confirmation message?
Send after a site visit is booked. If customers reply, make sure someone on your team monitors and answers.
What happens if the customer's phone does not support RCS?
The message falls back to SMS. In India the fallback must use a DLT-registered template, which is why this page includes the SMS version.
Do RCS messages need brand verification?
Yes. RCS business messages are sent from a verified brand profile with your name and logo, which needs to be approved before launch.
Can DND Teams set this up for my real estate business?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
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