RCS template · Utility
Eye Test Appointment RCS Template for Opticians & Eye Care
A ready-to-adapt RCS message for opticians, optical stores and eye clinics, with placeholders, sample values and compliance notes.
When to Send This Message
Send when an eye test is booked. For opticians, optical stores and eye clinics, this is one of the everyday messages that keeps customers informed without a phone call. Most businesses send it automatically from their software, so the timing is consistent.
Customers choose an optical store for eye tests, frame choice and trust in lens quality.
The RCS Template
Eye Test Appointment
Dear {customer}, your eye test at [Business Name] is booked for {date} at {time}. Please bring your current glasses or prescription if any.SMS fallback (India, DLT format)
Dear {#var#}, your eye test at [Business Name] is booked for {#var#} at {#var#}. Please bring your current glasses or prescription if any.Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {customer} | Customer | Ms. Kulkarni |
| {date} | Date | 18 Oct |
| {time} | Time | 5:30 PM |
Filling in each placeholder
- Customer (sample: Ms. Kulkarni): Use the first name or the salutation the customer gave you; fall back to a neutral greeting if the field is empty.
- Date (sample: 18 Oct): Write dates in an unambiguous form such as 14 Oct or 14 Oct 2026; avoid formats like 10/11 that customers read differently.
- Time (sample: 5:30 PM): Give times with AM/PM or a clear range, and the time zone if the customer may be in another country.
This template has 3 placeholders and a body of 139 characters before values are filled in. RCS card descriptions can be longer than SMS, but the first line should still carry the key information, as previews are truncated.
Category and Approval
Service updates like this suit RCS well because a card can carry buttons such as confirm, reschedule or get directions. The message must still relate to the customer's existing transaction.
Compliance Checklist
- Suggested replies and actions are short (25 characters or fewer per chip) and each one leads somewhere useful.
- An SMS fallback is configured, and in India the fallback text uses a DLT-registered template.
- Images are clear, sized as the provider recommends, and do not hide important information that is missing from the text.
Rules to keep in mind for Opticians & Eye Care
Eye examinations should be carried out by qualified optometrists or ophthalmologists, and health claims about lenses must be accurate. Prescription details are health data and should be shared only with the customer.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our RCS compliance guide for India.
Tips for Better Results
- Keep one purpose per message; if you need to send a reminder and a document, the reminder should still make sense on its own.
- Use the customer's name and a reference number so the message is easy to trust and to search for later.
Need this RCS template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a optical store send the eye test appointment message?
Send when an eye test is booked. Sending it at a consistent time builds trust and reduces follow-up calls.
Do RCS messages need brand verification?
Yes. RCS business messages are sent from a verified brand profile with your name and logo, which needs to be approved before launch.
Can I add images to this message?
Yes. A rich card can include an image or short video. Keep important details in the text as well, since not everyone views the image.
Can DND Teams set this up for my optical store?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
Related Templates
More RCS templates for Opticians & Eye Care
This message on other channels
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