WhatsApp template · Utility

Profile Shortlisted WhatsApp Template for Recruitment & Staffing Agencies

A ready-to-adapt WhatsApp message for recruitment, staffing and placement agencies, with placeholders, sample values and compliance notes.

When to Send This Message

Send when a CV is shortlisted. For recruitment, staffing and placement agencies, this is one of the everyday messages that keeps candidates and employers informed without a phone call. It can be sent manually from a panel at first and automated later through an API.

Recruiters work two sides: employers who need roles filled quickly and candidates who want clear, honest updates.

The WhatsApp Template

Example with sample values

Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.

Placeholders and Sample Values

PlaceholderMeaningSample value
{{1}}CandidateAmit
{{2}}RoleSales Executive
{{3}}LocationBhopal

Filling in each placeholder

  • Candidate (sample: Amit): Use the first name or the salutation the customer gave you; fall back to a neutral greeting if the field is empty.
  • Role (sample: Sales Executive): Keep the value short and specific; test the longest realistic value to check the message still reads well.
  • Location (sample: Bhopal): Keep the value short and specific; test the longest realistic value to check the message still reads well.

This template has 3 placeholders and a body of 172 characters before values are filled in. WhatsApp allows up to 1,024 characters in a template body, but short messages with one clear action get the best response.

Category and Approval

Utility templates must relate to a specific transaction, account or request the customer already has with you, such as a confirmation, reminder or status update. Do not add offers or promotional lines, as Meta may reclassify the template as marketing.

Compliance Checklist

  • Variables are numbered in order and you provide sample values when submitting; avoid starting or ending the body with a variable.
  • Links point to your own website or a trusted domain, and button labels are short and clear.
  • Marketing messages include an easy way to opt out, and opt-outs are honoured promptly.

Rules to keep in mind for Recruitment & Staffing Agencies

Private placement agencies may need registration under state rules and, for overseas recruitment, the Emigration Act requires a licence from the Protector General of Emigrants. Agencies must never charge candidates fees that are not permitted, and messages should clearly identify the agency to build trust against scams.

General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our WhatsApp compliance guide for India.

Tips for Better Results

  • Use the customer's name and a reference number so the message is easy to trust and to search for later.
  • Send it as close as possible to the event it relates to, such as right after booking or the day before an appointment.

Need this WhatsApp template set up?

We register, submit and connect templates for you, and send test messages before launch.

WhatsApp UsCall +91 88890 28885Enquiry Form

Quotes in USD for international clients.

Questions About This Template

When should a recruitment agency send the profile shortlisted message?

Send when a CV is shortlisted. If customers reply, make sure someone on your team monitors and answers.

Do WhatsApp templates need approval?

Yes. Business-initiated messages outside the 24-hour customer service window must use a template approved by Meta. Approval is usually quick, but templates can be rejected or re-categorised if they break the guidelines.

Can I change the wording?

Yes. Adapt the text to your business, but keep it clear and specific, keep variables in order and submit realistic sample values. Any change to an approved template needs re-approval.

Can DND Teams set this up for my recruitment agency?

Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.

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