WhatsApp template · Utility
Visit Feedback Request WhatsApp Template for Hospitals & Clinics
A ready-to-adapt WhatsApp message for hospitals and clinics, with placeholders, sample values and compliance notes.
When to Send This Message
Send a day after the visit to collect feedback on the experience. For hospitals and clinics, this is one of the everyday messages that keeps patients informed without a phone call. It works best when it is triggered automatically from your booking, billing or CRM software.
After the visit, clear reminders and reports keep them coming back and reduce missed appointments.
The WhatsApp Template
Dear {{1}}, thank you for visiting [Business Name] on {{2}}. Please share your feedback about your experience so we can serve you better: {{3}}
Thank you.[Business Name]
Example with sample values
Dear Ravi, thank you for visiting [Business Name] on 14 Oct. Please share your feedback about your experience so we can serve you better: https://example.com/f/AB12 Thank you.
Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {{1}} | Patient | Ravi |
| {{2}} | Date | 14 Oct |
| {{3}} | Link | https://example.com/f/AB12 |
Filling in each placeholder
- Patient (sample: Ravi): Use the first name or the salutation the customer gave you; fall back to a neutral greeting if the field is empty.
- Date (sample: 14 Oct): Write dates in an unambiguous form such as 14 Oct or 14 Oct 2026; avoid formats like 10/11 that customers read differently.
- Link (sample: https://example.com/f/AB12): Use your own short, recognisable domain; for SMS in India the domain must be whitelisted on DLT, and each variable is usually limited to 30 characters.
This template has 3 placeholders and a body of 149 characters before values are filled in. WhatsApp allows up to 1,024 characters in a template body, but short messages with one clear action get the best response.
Category and Approval
Utility templates must relate to a specific transaction, account or request the customer already has with you, such as a confirmation, reminder or status update. Do not add offers or promotional lines, as Meta may reclassify the template as marketing.
Compliance Checklist
- The template is approved in the correct category before sending; utility and authentication templates cannot carry promotional content.
- The customer has opted in to receive WhatsApp messages from your business, and you keep a record of the opt-in.
- Variables are numbered in order and you provide sample values when submitting; avoid starting or ending the body with a variable.
Rules to keep in mind for Hospitals & Clinics
Medical advertising in India must follow the National Medical Commission's professional conduct rules for doctors, the Drugs and Magic Remedies (Objectionable Advertisements) Act and ASCI guidelines, so we avoid claims of guaranteed cures and before/after promises. Patient data is sensitive personal data and should be handled under the Digital Personal Data Protection Act, 2023.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our WhatsApp compliance guide for India.
Tips for Better Results
- Use the customer's name and a reference number so the message is easy to trust and to search for later.
- Send it as close as possible to the event it relates to, such as right after booking or the day before an appointment.
Need this WhatsApp template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a hospital or clinic send the visit feedback request message?
Send a day after the visit to collect feedback on the experience. Automate it from your software where possible so it is never forgotten.
Do WhatsApp templates need approval?
Yes. Business-initiated messages outside the 24-hour customer service window must use a template approved by Meta. Approval is usually quick, but templates can be rejected or re-categorised if they break the guidelines.
Can I change the wording?
Yes. Adapt the text to your business, but keep it clear and specific, keep variables in order and submit realistic sample values. Any change to an approved template needs re-approval.
Can DND Teams set this up for my hospital or clinic?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
Related Templates
More WhatsApp templates for Hospitals & Clinics
This message on other channels
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