WhatsApp template · Marketing
Annual Check-up Reminder WhatsApp Template for Diagnostic Labs
A ready-to-adapt WhatsApp message for diagnostic labs and pathology centres, with placeholders, sample values and compliance notes.
When to Send This Message
Send to opted-in patients about a year after their last health package. For diagnostic labs and pathology centres, this is one of the everyday messages that keeps patients informed without a phone call. It works best when it is triggered automatically from your booking, billing or CRM software.
Patients want to know test preparation, timings and when reports will be ready, and they increasingly expect digital reports on their phone.
The WhatsApp Template
[Business Name]: It has been a year since your last health check-up. Book your annual check-up before {{1}} with free home collection. Call {{2}}.
Thank you.Reply STOP to unsubscribe
Example with sample values
[Business Name]: It has been a year since your last health check-up. Book your annual check-up before 31 Oct with free home collection. Call 0755-XXXXXXX. Thank you.
Replace [Business Name] with your registered brand name. Links shown use example.com as a placeholder; use your own domain.
Placeholders and Sample Values
| Placeholder | Meaning | Sample value |
|---|---|---|
| {{1}} | Date | 31 Oct |
| {{2}} | Phone | 0755-XXXXXXX |
Filling in each placeholder
- Date (sample: 31 Oct): Write dates in an unambiguous form such as 14 Oct or 14 Oct 2026; avoid formats like 10/11 that customers read differently.
- Phone (sample: 0755-XXXXXXX): Use a number the customer can actually reach during business hours, ideally one already shown on your website.
This template has 2 placeholders and a body of 149 characters before values are filled in. WhatsApp allows up to 1,024 characters in a template body, but short messages with one clear action get the best response.
Category and Approval
Marketing templates need the customer's opt-in to receive WhatsApp messages from your business. Keep the offer factual, include a way to opt out (for example a 'Stop promotions' quick-reply button), and avoid sending too frequently.
Compliance Checklist
- Marketing messages include an easy way to opt out, and opt-outs are honoured promptly.
- The template is approved in the correct category before sending; utility and authentication templates cannot carry promotional content.
- The customer has opted in to receive WhatsApp messages from your business, and you keep a record of the opt-in.
Rules to keep in mind for Diagnostic Labs
Labs should describe tests factually and avoid diagnostic claims in ads. Reports contain health data, so links must be secure and shared only with the patient or the person they authorise, in line with the DPDP Act, 2023.
General guidance, not legal advice. Rules change, so confirm current requirements before launch. See our WhatsApp compliance guide for India.
Tips for Better Results
- Make the offer specific and honest, with a clear end date and any conditions stated.
- Limit frequency; a few relevant messages perform better and attract fewer opt-outs than frequent broadcasts.
Where this message fits for Diagnostic Labs
Lab customers usually arrive with a doctor's prescription or for a health package, compare prices, home sample collection availability and report turnaround times, and book online or by phone. The key moments afterwards are the collection reminder, fasting instructions and the notification that reports are ready.
Search ads and price comparison pages capture people looking for specific tests; WhatsApp handles bookings and sends secure report links; SMS carries collection slots and fasting reminders; voice calls confirm home collection addresses; email delivers health package offers to corporate clients.
Campaign ideas that pair with this template
- Fasting reminder the night before a morning blood test
- Seasonal packages, such as vitamin D tests in winter or pre-travel checks
- Repeat-test reminders for patients monitoring diabetes or thyroid levels
Need this WhatsApp template set up?
We register, submit and connect templates for you, and send test messages before launch.
Questions About This Template
When should a diagnostic lab send the annual check-up reminder message?
Send to opted-in patients about a year after their last health package. Automate it from your software where possible so it is never forgotten.
Why is this template in the Marketing category?
Marketing templates need the customer's opt-in to receive WhatsApp messages from your business. Keep the offer factual, include a way to opt out (for example a 'Stop promotions' quick-reply button), and avoid sending too frequently.
Can I change the wording?
Yes. Adapt the text to your business, but keep it clear and specific, keep variables in order and submit realistic sample values. Any change to an approved template needs re-approval.
Can DND Teams set this up for my diagnostic lab?
Yes. We adapt the template to your business, register or submit it, and connect it to your software or our panel. Share your use case on WhatsApp or through the form.
Related Templates
More WhatsApp templates for Diagnostic Labs
This message on other channels
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